Monday, December 31, 2012

Wednesday, November 28, 2012

Author Tim Cusack book signing Nov. 29

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Grand Rapids, Michigan author, Tim Cusack, will be at Spectrum Health Butterworth Campus gift shop on Thursday, November 29 between 11:00 a.m. and 2:00 p.m.

Please join Tim as he signs copies of his newly released book, Me Too, Extraordinary everyday stories that connect us, and shares his writing process and his path to publishing.

Tim’s book is available in the gift shop as well as from his web site and from Amazon.

Hope to see you there!

Wednesday, November 21, 2012

Giving Thanks

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image courtesy garlandcannon

As we prepare for the busy holiday season before us, we hope you’ll take a moment,

take a breath,

and give thanks for all that is good in your life.

Happy Thanksgiving.

Thursday, November 8, 2012

NEW Software, New Offerings, $10 OFF!

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photo courtesy torbakhopper on Flickr

We are finalizing the newest version of our software. It will be ready next week! Among the new changes are new photo effects, new product offerings, and new photobook sizes.

In anticipation we are offering our 20-page classic 8.5x11 landscape keyhole hardcover photobooks for $19.99 through December 10, 2012.That’s a $10 savings! (enter Grow2012 in the coupon box at checkout)

Share your photobook online with friends and family!

Freeze Frame Publishing offers FREE downloadable software to help you create custom photo books, cards, calendars, and posters using your images.  Please visit our web site for more information on our products and services. If you would like assistance along the way, please contact us... we're happy to help you freeze time and frame your memories forever!

Happy memory making,

~Laura

Monday, November 5, 2012

Research Your Audience

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photo James Cridland (Creative Commons)

One way to target your marketing efforts is to target your market audience. The more information you have on your target audience (and your audience is not everybody!) the more you can refine your marketing approach to reach them.

Non-fiction writers may have an easier time identifying their audiences… but fiction writers can research their audiences too.

  • Are there groups, clubs or organizations that might be interested in your book?
  • What age group does your book appeal to?
  • Where does this age group hang out?
  • Is your book targeted to specific gender?
  • Will your book appeal to readers of different genres?
  • What is the central theme or conflict in your book? Where could you find people in this audience?

Create a personal profile of a member of your audience. Give him a name. What are her hobbies? Where and how would he purchase your book? Would she be likely to interact with you online or at a speaking engagement? You get the idea. The more clearly you can picture who is inclined to purchase your book the easier it will be to find them!

Best wishes, writers!

For more information on Freeze Frame Publishing and its author assistance services, please visit our web site. To schedule one-on-one or small group trainings, please contact us!

~Laura

Friday, November 2, 2012

How To Be a Guest Blogger

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One way to increase your fan base, your followers, is to write guest posts for other blog sites.

Where Do I Find Other Blogs?

You’re willing to write posts on others’ blogs… finding blogs that are a good fit for you can be time consuming. One way to find blogs is through a Google search.  These search phrases produced several resources:
  • blog hops
  • blog hop directory
  • blog link ups
  • author blog topics
  • author blog tours
Another way to find blogs is through LinkedIn. There are many groups on LinkedIn actively searching for guest bloggers.

Why Post on Other Blog Sites?
  • Posting on other sites is a way to expand your readership.   
  • You add fresh insight or perspective to other blogs. 
  • You can add back links to your blog in the author bio section. 
  • You hone your writing skills. 
  • You can meet new people! 
  • You may even receive requests from others to post on your blog.
The point is to build your base, encourage others, and make new friends as you perfect your writing. Now is a good time to start.

Best wishes, writers!
For more information on Freeze Frame Publishing and its author assistance services, please visit our web site. To schedule one-on-one or small group trainings, please contact us!
~Laura

Thursday, November 1, 2012

Another Marketing Idea BEFORE Your Book Launch

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Purchase domain names now for your business as well as for titles of your books. If your name is available, purchase it too!

Domain names are available from many online vendors. They are inexpensive (around $15 per year) and can be held until you need them. Do a quick Google search for ‘domain names’ and you will find many sites that not only sell domain names but offer web site hosting as well.

Whether you build your own web site or hire someone to build a site for you, your domain names will be ready when you are.

Best wishes, writers!

For more information on Freeze Frame Publishing and its author assistance services, please visit our web site. To schedule one-on-one or small group trainings, please contact us!

~Laura